Facebook’s 13-to-17-year-old users are declining despite the overall growth of the social media giant’s subscribers. A new survey by Pew Research Center found that only 51% of US teens are using Facebook, compared with Snapchat (69%), Instagram (72%), and YouTube (85%). Reasons for user demographic shift The same survey found that only 10% of US […]

Social media marketing is tricky, to say the least. It’s difficult to allocate the resources that create the desired effect, especially when so many platforms are available. Facebook might be the biggest name in the industry, but that doesn’t mean it will suit your organization. Instead, business owners should familiarize themselves with all the available […]

Like breaking up with past lovers, when deleting something from our browsing history, we all have that lingering feeling that it’s never really gone. Some may even suspect that multinational tech giants such as Google might have been keeping tabs on all the searches you’ve made — and they’re right. Unless a genie granted you […]