Don’t believe these disaster recovery myths

Modern technology changes rapidly, but not all businesses can match its pace. When it comes to disaster recovery (DR), for instance, we see business owners clinging to ideas that no longer apply. It’s high time you learn the truth about the following DR myths so you can stop believing them. Myth 1: Tape backups are […]

How to choose the best MSP for your business

More and more business owners are discovering the importance of adopting efficient, flexible, and cost-effective IT systems. But as customers’ expectations evolve, so too does IT —sometimes becoming far too complex and demanding for businesses to manage on their own. This is why many companies partner with a managed IT services provider (MSP). MSPs defined […]

Why is it important to have a business continuity plan?

Many small- to medium-sized business (SMB) owners fail to prepare for major crises like flood and ransomware attacks. Disaster events can cause downtime, which can result in lost revenue and lower profits. In addition, SMBs that fail to recover quickly from disruption face the risk of losing their customers to their competitors. To prevent this […]

Easy tips to design an effective website

In a recent survey by Vistaprint, 42% of the 1,800 participants said that it was “very unlikely” for them to purchase from “ugly” websites. That’s not so surprising, given that there are plenty of visually appealing and user-friendly competitors’ websites that they can visit instead. If your business website fails to make a critical good […]

5 Business continuity errors to avoid

Business continuity plans (BCPs) are designed to protect an organization’s critical data in case of a crisis. But there is more to BCPs than securing data; it also entails making sure employees are safe during a disruption. If you want an infallible business continuity plan, cover every base and avoid the following mistakes. Mistake 1: […]

7 Steps to making your data hurricane-proof

Hurricanes are a common occurrence in many parts of the United States. Not only do they destroy property and endanger lives, but they can also disrupt your business’s operations. In this blog, we offer tips on how you can ensure fast access to your data following a disaster and immediately get back to business. Determine […]

Boost IT investment returns by avoiding these mistakes

Investing in new IT tools is one of the best ways to improve your business’s efficiency, data security, and ability to serve your customers. But it won’t always produce the outcomes you want if you go about it haphazardly. When purchasing new technology, make sure to avoid these mistakes. Spending without finding the perfect fit […]

Cloud-based OMS: 5 Benefits to eCommerce businesses

A cloud-based order management system (OMS) is a powerful and intuitive tool for tracking orders, sales, and inventory as well as streamlining the processes involved in order fulfillment. Learn more about this essential tool and its many benefits to eCommerce businesses. First off, we need to clarify that an inventory management system is not the […]

Virtual reality can help your business grow

Technology helps businesses grow. However, with so many innovations available, identifying what to adopt can be bewildering. Virtual reality (VR) is cutting-edge tech businesses can invest in, but is it right for yours? Find out by checking out our list of VR advantages and benefits. VR training Virtual hands-on training has been proven to be […]

Boost office productivity with technology

Technology can provide countless opportunities to streamline workflows, eliminate redundant processes, and reduce costs. If you’re looking to stay ahead of the competition, simple technology strategies like the ones below can dramatically enhance your business performance. Change office communication To increase teamwork and productivity, set up instant messaging software such as Slack or Microsoft Teams. […]

Drive more leads with SMB marketing automation

More and more small- to mid-sized businesses (SMBs) today are embracing automation solutions to help grow their business. Marketing automation, in particular, provides the tools necessary to execute, manage, and streamline marketing tasks that help capture leads and nurture them into sales-ready prospects. Here’s why your SMB shouldn’t pass up the powerful opportunities you get […]

7 Types of video content for effective marketing

If you want to reach more potential customers, nothing beats creating a video to market your products and services, your brand, or your core business values. Here are seven types of video content you can take advantage of to appeal to your intended audience. Business introduction or behind-the-scenes If your company lacks an online presence, […]

The best data backup solutions for your business

Data is valuable to business, so it’s bizarre that some companies don’t have a proper data backup strategy in place. Organizations of all sizes — including yours — need to be proactive when backing up their data. Here are four of the best backup solutions in the market for your consideration. USB flash drives USB […]

The best practices in collecting customer data

Customer data offers an insight into information such as customer demographics, behavior, and preferences, enabling businesses to create quality products and positive experiences that will cater to their client base. But it’s not enough for a business to collect customer data — it must collect data that is useful and relevant. Here are some of […]

How robust dashboards can help your business

A dashboard is a business intelligence tool that displays metrics and key performance indicators (KPI) for organizations. Dashboards provide you an overall view of how your business is performing. Here are some uses of dashboards in real-life business situations. Marketing insights An organization’s marketing department analyzes a significant amount of data from various channels. Whether […]

How business intelligence can help small businesses

Before, hiring specialists to analyze business data entailed costs that only large companies could afford. This was one of the reasons why small- and medium-sized businesses (SMBs) were hesitant to implement business intelligence (BI). But times have changed. SMBs now have access to a vast range of business tools that can improve data management processes. […]

Reasons why a CRM is good for your business

Business success comes down to whether profitability can be sustained, which is why building and maintaining relationships with your customers is crucial. To help with this, business owners are implementing customer relationship management (CRM) systems. Imagine buying a product, and it breaks the first time you use it. You contact customer support and describe the […]

Is your business continuity plan doomed to fail?

No business continuity plan is perfect. Each plan has risks that can result in your business’s failure if not taken into account from the start. But don’t blame it all on your managed IT services provider (MSP) — often, a system’s design has loopholes to start with. Let’s take a look at some of the […]

4 Tips to help you capitalize on technology

Businesses that take advantage of innovative technologies often come out better equipped to compete as they grow. This is why many companies are continuously seeking innovations that improve operations and reduce costs. Small businesses like yours can take advantage of new tech too — just follow our tips. Be an early adopter One of the […]

Reasons to automate small-business marketing

Over the years, marketing automation has become more accessible to small businesses. Thanks to innovative cloud solutions, large and small enterprises can reap the benefits of automating tedious marketing tasks. Here are a few advantages to automating your small business’s marketing efforts. Inbound lead assignment When you have phone calls, emails, and meetings piling up, […]